Building Successful Partnerships Through Effective Client Communication & Strategic PPC Management [Video]

Client communication is one of the most important factors when it comes to running PPC campaigns for businesses. As the person who is managing thousands of dollars a month per business, you need to be aware of your client’s expectations and their needs. To successfully manage an account, several factors need to be addressed from the first interaction with the client.

Set Clear Goals From The Start

The first impression is always very important. This is especially true when it comes to managing another person’s money. Not only do you need to be confident and trustworthy, but you also need to be a clear communicator and set expectations for the client during this time.

When first meeting with the client, establishing rapport is the first step towards building the relationship. Explain to them who you are, what your interests are and what your expertise is. These ideas can always come into play in the future and …