How to Use Generative AI for Enhanced Customer Experience | Sprinklr

Generative AI revolutionizes the way your brand interacts with your customers, period. Don’t believe us? Watch this video on generative AI for customer experience to understand how gen AI is not just a buzzword.

Imagine receiving a cruise invitation in your inbox from none other than JLO. Well, this is what happened to Virgin Cruise’s target audience who came across the brand’s “Jen AI” campaign. Discover more such real-life case studies of the applications of generative AI from across the world in this video.

Also, meet K-AI, our AI-generated avatar who’s been a game-changer, saving us time and money in production. Enjoy the video.

00:00 Introduction to generative AI in customer experience
00:45 How to humanize your customer service using gen AI
01:30 How to deliver exceptional customer experience using gen AI
01:53 Generative AI for marketing and social media
02:53 The “Jen AI” campaign by Virgin Voyages
03:28 Generative AI for customer service
04:09 How Planet Fitness enhanced customer service with gen AI
04:42 Generative AI in product development and innovation
05:17 How Coca-Cola used generative AI to create Y3000 Zero Sugar
05:58 Use cases of generative AI

Gen AI is not limited to responding to customer inquiries. It can help you create deeply personalized social media and marketing messages to ramp up your CX game.

Take the case of Planet Fitness using generative AI to tailor customized customer service interactions on their social media. From casual chats on TikTok to professional advice on Google Reviews, the brand really leaned on generative AI to tailor the tone of each conversation to sound personal and relevant.

Gen AI in customer service can also help you create new blockbuster products just like how Coca-Cola did. They created an entirely new product out of customer chatter online — yes, plain customer chatter — and used it to fuel an eye-catching campaign, solely using generative AI. We discuss this use case of gen AI for the creation of Coca-Cola Y3000 Zero Sugar, in this video.

We further delve into how contact centers can take a humanized approach to customer service to de-escalate tricky customer experiences using a customer service scenario.

If this gets you wondering how you can redefine customer service with an AI-powered platform, check out our next generation CCaaS product, Sprinklr Service, here: http://ms.spr.ly/6051lkcGv

Like this video? Do give it a thumbs up. Want K-AI to break down any more use cases of AI in customer service or customer experience for you? Don’t hesitate to drop a comment below to let us know.

Here are some additional resources that we’re sure you will enjoy –
– Revolutionizing customer service with AI: http://ms.spr.ly/6052lkcGa

– 8 innovative ways of using AI in customer service with examples: http://ms.spr.ly/6053lkcGx

– 4 intriguing use cases to understand the impact of AI in customer service: http://ms.spr.ly/6054lkcGI

Don’t forget to subscribe to our YouTube channel for more videos on social media management, call center agent productivity, unified-CXM, and more.

See you again next time!

About Us:
At Sprinklr, our mission is to enable every organization on the planet to make their customers happier.

Sprinklr is the leading enterprise company for all customer-facing functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100. Learn more about Sprinklr at http://ms.spr.ly/6055lkcGL

Connect with us on social media:
http://ms.spr.ly/6056lkcG0
http://ms.spr.ly/6057lkcGF
http://ms.spr.ly/6058lkcG2
http://ms.spr.ly/6059lkcGN

#generativeaiforcx #aiforcx #generativeai #aiincustomerexperience #customerexperiences

Tags Artificial Intelligence, Brand Engagement, Brand Identity, Digital Marketing