What is Cyber Monday? 9 Key Strategies for Businesses [Video]

It’s one of the most profitable shopping days on the calendar, followed by the day that still reigns supreme: Black Friday.

I’m talking about the one and only Cyber Monday, a holiday hot on the heels of Black Friday that could one day usurp it in terms of popularity and profitability, especially as we move toward a continually digital lifestyle.

Cyber Monday has become a sales touchstone for businesses across the world. That’s right, it’s not only celebrated in the United States. Although it’s a Thanksgiving-related holiday and other parts of the world don’t observe Turkey Day, Japan, the UK, and Canada have all gotten in on Cyber Monday, among other countries.

In this blog post, let’s explore what Cyber Monday is, and the strategies businesses can employ to make better profits.

Key Takeaways

• Cyber Monday is one of the most anticipated shopping holidays of the year, meaning businesses of all sizes …