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Jeff Bezos investing big in AI through his family office [Video]

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AI Behavioral Targeting

A version of this article first appeared in CNBC’s Inside Wealth newsletter with Robert Frank, a weekly guide to the high net worth investor and consumer. Sign up to receive future editions, straight to your inbox.

Jeff Bezos has been making headlines for his big-ticket purchases — from a $165 million estate in Los Angeles and a $177 million property on Miami’s Indian Creek to his $500 million yacht.

Yet, Bezos’ biggest recent buying binge may be in artificial intelligence, through his family office.

All of the investments made this year by Bezos’ family office — called Bezos Expeditions — have been in artificial intelligence, according to exclusive data provided to CNBC by FINTRX, a private wealth intelligence platform. While the amounts he invested are not disclosed, Bezos Expeditions participated in funding rounds totaling more than $1 billion.

In January, the Amazonfounder and executive chairman invested in the $73.6 million Series B round of Perplexity AI, an AI-powered search engine company. He …

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