The Pitch: Advertising and marketing news for 8.27.24 [Video]

Arts & Letters produced the “Big Moments Every Day” commercial for Dick’s Sporting Goods that aired over the Olympics. The 30-second clip premiered during NBC’s coverage of the Paris games’ opening ceremony, USA Today reports.

Arts & Letters released a new ad for ESPN. The 30-second spot, called “There’s Never Been a Season Like This,” promotes this year’s college football season.

Two Tango Collaborative developed a new campaign for Virginia DMV’s Highway Safety Office promoting motorcycle safety and its Virginia Rider Training Program. Work included conducting focus groups with Good Run Research & Recreation and establishing an integrated media and creative strategy.

Two Tango’s campaign includes a 30-second spot produced by Spang with audio mixing by In Your Ear Studios, which also mixed the campaign’s radio spots. The campaign will run …