Does AI Have a Marketing Problem? with Paul Roetzer (Episode 297) [Video]

AI is suffering from low adoption, lousy press, fear of job loss, and frankly a confused public. Is it time for AI to embark on some marketing of its own? That’s just one of the subjects Mark Schaefer and Paul Roetzer discuss in this new episode of The Marketing Companion. Mark and Paul also cover the future of the AI copyright problem, the new “robber barons” breaking the law to make AI come alive, regulation, new marketing applications, and much more.

Paul is the founder of the Marketing AI Institute and always presents a measured view of the AI landscape. But we did address some hot-button issues like:

– The new AI “robber barons” knowing stealing content and IP to grow a business
– The HUGE copyright issue blocking adoption
– The special impact of Elon Musk
– The lack of preparation for possible AI-driven job loss
– AI and the U.S. election
– AI and marketing productivity

Resources mentioned in the show:
JobsGPT – https://smarterx.ai/jobsgpt
Artificial Intelligence Show – https://www.marketingaiinstitute.com/podcast-showcase
MAICON – https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference
CharacterAI – https://character.ai/