40 Under 40: a spotlight on Adland’s young talent [Video]

 DMG Media Ireland has selected 40 brilliant young minds in the Irish advertising industry as part of the 40 Under 40 series.

Elaine Cashen – Video investment director, Core Exchange 

Elaine Cashen began her media career in 2012, joining RTÉ as a media co-ordinator executive. From there she made the move to Dentsu (formerly Carat) in a TV/Digital planning and buying role, working across several large clients including Diageo and Mondelez.

She is now an investment director at Core, where she has been since 2016, and she has worked across complex accounts such as Procter & Gamble, Three Mobile, Road Safety Authority, and the HSE.

Over the years, she has refined her strong negotiation skills and developed robust management and leadership capabilities, which help to effectively deliver on clients’ key KPIs and drive efficiencies in the business.

Cashen has been selected as a recipient of the Diageo IAPI Female Futures Fund 2024.

Elaine Cashen, video investment director at Core Exchange.