The EU isnt the only major region not getting Apple Intelligence [Video]

The big selling point for the upcoming iPhone 16 is, very clearly, Apple Intelligence. But the EU, which is a major profit driver for Apple, isn’t getting access to the company’s AI, at least not yet. And it isn’t the only major region being left out: there’s no word on when China can expect Apple’s AI features either.

I’ve said it a few times now but this has to be the most fragmented iPhone launch in history because the EU is getting a very different phone. It also seems AI is the only reason to get an iPhone 16, but many consumers couldn’t care less. Which is why you can definitely expect Apple to try to sell it to you tomorrow during the iPhone 16 unveiling.

But China is a massive market for many major companies. The iPhone 16, though a highly improved video camera, simply doesn’t provide enough hardware improvements to warrant an upgrade.

If China …