ArtPrize utilizing AI to personalize your visit to Grand Rapids [Video]

GRAND RAPIDS, Mich. — They say art is in the eye of the beholder.

And with nearly 1,000 artists across 42 venues, ArtPrizecan sometimes be overwhelming.

But a new app hopes to cater the festival to your own interests.

“Instead of just heading over to, you know, Amway or Devos Place, just because that’s the biggest venue, you might be able to find a diamond in the rough that would be suited to your taste, just on the other side of town,” World Out Influence Owner Anne DeVitto said.

It’s called FlockX and it uses artificial intelligence to get to know a visitor’s true interests.

“Because you’re interacting and asking questions and telling the sidekick about yourself, it’s going to be able to say, ‘Hey, I think, I think you might love this and create suggestions,'” DeVitto said.

The result? The AI sidekick will start to include suggestions and descriptions of venues and activities that might interest you best at ArtPrize, creating …