AI in Action: How We Built an Airtable App & Solved Other Challenges [Video]

Peter and Emily Caddell, Director of Marketing at bizmktg.com, explore the practical applications of AI in business. discuss how AI can boost productivity, streamline systems, and enhance workflows without replacing jobs.

Emily shows how she used the AI built-in to Airtable to built a new app for managing SOPs (Standard Operating Procedures) and other business systems, which saved hours of manual setup.

Peter highlights several specific ways he has applied AI in his own work and personal life:

Planning a trip to Scandinavia: Peter used AI to get personalized travel recommendations, including what to pack for variable weather in Copenhagen, Gothenburg, Stockholm, and Reykjavík.

Google Ads preparation: AI helped Peter gather detailed data on median household income, property values, and household counts for specific zip codes, simplifying my ad targeting.

Researching an artist: Before attending a concert, Peter used AI to quickly learn about Hozier, his music style, and artists he’s often compared to.

Combining CSV files: AI merged 40 CSV files into one master file, automatically labeling each with its original filename, saving significant time.

Converting old files: Peter even used AI to help convert old Microsoft Works files into modern formats, quickly finding the tools I needed.

Whether you’re looking to integrate AI into your business or curious about its everyday uses, this conversation is packed with practical insights and examples of how AI can save time and increase efficiency.

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