40 Under 40: a spotlight on Adland’s young talent [Video]

Business Plus’ 40 Under 40 is focusing on the brilliant young minds in the Irish advertising industry and will be showcasing them every Friday over the coming weeks

Ian Campbell – digital board director, Zenith

Ian Campbell started his career over 13 years ago as an SEO Executive for the Irish Times Group before joining Initiative as head of search.

In 2015, Campbell joined Havas as head of digital to set up and lead its digital performance, building a team of 19 specialists across PPC, SEO, social and programmatic with great success.

During his time with Havas, Campbell worked on several award-winning clients, including Hyundai for their Tucson and Ioniq model launches as well as working as client partner for Coupang. He was also named Rising Star at the 2018 Media Awards.

More recently, Campbell joined Zenith in 2022 as digital board director and co-leader of its digital media team. He works across several notable semi-state, finance & utilities clients. He also …