Episode 118: Marketing Futurism (Part 1) – Personalization & Customer Experience [Video]

In this episode of the AI Marketing Navigator, Alex Carlson explores the future of marketing in a world dominated by artificial super intelligence (ASI). He discusses the shift in focus from artificial general intelligence (AGI) to ASI, and how this impacts personalization and customer experience. The conversation delves into the potential of augmented reality (AR) in enhancing brand experiences, the implications of hyper-personalization in global marketing, and the importance of empathy in customer connections. The episode concludes with reflections on the role of AI assistants in future shopping experiences.

Takeaways

The conversation has shifted from AGI to ASI.

Personalization in marketing will evolve significantly with ASI.

Augmented reality will enhance digital marketing experiences.

Dynamic storefronts could be personalized in real-time.

Global marketing will become more seamless with AI.

Empathy will be crucial in AI-driven customer service.

AI assistants may handle shopping for consumers.

The future of marketing may be unrecognizable to us now.

Understanding customer emotions will redefine marketing strategies.

AI will play a central role in shaping customer experiences.