3.1 Answering Business Questions with Standard Reports – Analytics Academy on Skillshop [Video]

Get familiar with the basic reports in Google Analytics. See where your users are coming from and answer other common business questions.

For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses on Skillshop! Be sure to subscribe to the Google Analytics YouTube channel, and we’ll announce when the all-new courses are available.

In the meantime, enjoy these video previews from the course lessons:

https://www.youtube.com/playlist?list=PLI5YfMzCfRtZNBRmhTEJkcHYvN_x_wpxM

Dive into Google Analytics with our detailed tutorial on using Acquisition reports to track where your traffic is coming from, and how it’s interacting with your website or app. Whether you’re assessing a spike in Cross-Network traffic or comparing different marketing campaigns, this video provides the insights needed to refine your strategies and boost your site’s performance. Join us to enhance your understanding of user behavior and drive better results with data-driven decisions.

Helpful resources:
[GA4] Get started with reports: https://support.google.com/analytics/answer/9212670

New to Analytics?

Get started for free with Google Analytics, which is a single platform that integrates your analytics and advertising, so you can act on customer insights faster:

https://marketingplatform.google.com/about/analytics/