Create audio ads with audio generator [Video]

Audio generator leverages generative AI capabilities to turn products into interactive audio ads in minutes for the “Add-to-Cart” call-to-action. Creating high-quality audio ads has traditionally been a lengthy and complex process that costs money and often takes weeks, requiring significant creative and production resources. Amazon’s generative AI solution, Audio generator, eliminates creative barriers for advertisers, allowing brands of any size to unlock new audiences and opportunities effortlessly.

With Amazon’s Audio generator, any advertiser who sells on Amazon and buys through the Amazon DSP can now develop engaging, interactive audio ad creative on their own, for free, in just minutes. To get started advertisers simply input their Amazon-listed product and Audio generator will automatically create a voiceover script based on the product information. Advertisers can then select the voiceover talent and tone, as well as background music, and Audio generator will deliver a high-quality, 30-second interactive audio ad that can complement a brand’s …