How Much Traffic do you Really Need?
How Much Traffic do you Really Need?
12 Steps to Create Videos

New World Aeternum, still an MMORPG but now on console, has officially launched [Video]

Categories
Interactive and Immersive Marketing

This it it folks: The Europe and Oceania New World servers opened up in the wee hours of this morning, and now at 9 a.m. EDT, just as this post is going live, the North and South American servers are joining them for the full launch of Aeternum.

It’s been a long road to get here over the course of 2024. This past summer, the content and comms drought for PC players finally coalesced into an announcement for a console launch and a marketing rework that claimed this MMORPG, with its obviously massively multiplayer RPG content, should instead be called an ARPG. In response, content-starved and annoyed PC players just kept on leaving, sinking to a record low peak of just 3285 average players this summer.

That makes Aeternum a chance for a do-over and a fresh start for the game, which has come a long way since its original launchin 2021. It’s also a chance for Amazon to …

3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
5 Steps to Creating Successful Ads