Gurman: Apple internally believes that it’s at least two years behind in AI development [Video]

According to the latest edition of Mark Gurman’s Power On newsletter, some employees at Apple believe that the company is around two years behind in artificial intelligence development. We also get some insight on a few internal studies, and a look ahead at Apple’s strategy.

Apple unveiled the Apple Intelligence feature set back at WWDC24 back in June, marking the company’s first step into the world’s current AI craze. There were a number of neat features that Apple built, including AI notification summaries, intelligent breakthrough for important notifications, an all new Siri with personal context, Image Playground, Genmoji, and more.

However, one interesting part of Apple’s AI strategy, which remained under wraps until relatively late in the development cycle, is that they aren’t doing it all on their own.

Apple Intelligence mostly relies on models that can run on-device, which also means that the requirements to run Apple Intelligence are pretty high. You need an A17 or M1 chipset or …