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What is the core of product-led growth? [Video]

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Data-Driven Marketing

What is the core of product-led growth?

Host Greg Kihlström talks with Sonal Mane from Databricks about how great product-led growth all starts with great data on the latest episode of The Agile Brand with Greg Kihlström #podcast

Listen to the full episode here: https://buff.ly/4eWGy14

In this episode of The Agile Brand, host Greg Kihlstrom welcomes Sonal Mane, Senior Director of Experience and Growth at Databricks. They discuss the innovative use of AI in driving product-led growth, focusing on how digital experiences can be optimized for data practitioners, including data engineers, machine learning engineers, and data scientists. Sonal shares insights into his role at Databricks, where he leads initiatives to enhance customer and partner engagement through effective data-driven strategies. Tune in to explore the intersection of marketing technology, customer experience, and AI-driven growth strategies.

Don’t miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

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