Adobe Democratises GenAI for Everyone [Video]

At the Adobe Max conference in Miami Beach, the company unveiled its brand new Adobe Cloud and over 100 new features across all its applications, including Adobe Photoshop, Illustrator, InDesign, and Premier Pro. 

These updates integrate Adobe’s latest GenAI model Firefly, giving creators more power and control over these software and designs.

“I think, at Adobe, we’re trying to remind people that it’s a tool, so let it do the things that you don’t want to spend time on, like replacing heads for actors in their family portraits,” a designer at the conference said. 

Enhanced Workflows

Adobe’s features Generative Remove and Generative Shape Fill, launched earlier this year, helped speed up workflows and gave users more control in Creative Cloud. 

These updates make the design process more intuitive, enabling creators to streamline the editing process by bringing their visions to life.

The new features make GenAI tools available to all users, enabling even creators with non-technical backgrounds to integrate AI into …