CONVICTS Creates Short Doc on Bahamas School to Kick Off Coming of Age Series Marketing Communication News [Video]

Creative studio CONVICTS has produced “The Island School: A Coming of Age Story,” a documentary short about an educational program in the Bahamas created as a solution to the mental health and social challenges facing today’s hyper-plugged-in youth. It is the first installment in a broader documentary series that will explore youth development in the 21st century. The film broke globally on World Mental Health Day.

CONVICTS partnered with The Island School to produce the 10-minute film, which captures the transformative power of its experiential eco-learning model on about 30 American 10^th– and 11^th-grade students. The agency also created six shorter pieces ranging from 15 to 45 seconds for digital and social media (YouTube, Instagram, Facebook, TikTok, YT Shorts) to draw traffic to the film. The agency won the business in November of 2023.

The Island School’s innovative approach to education was developed as a solution to the mental health …