🤔 How Much Revenue Should You Be Making from Your Email & SMS Marketing? [Video]

📢 If you own an e-commerce business, recognize that your email and SMS channels are powerful tools for driving sales. 

Aiming for at least 30% of your total sales from these channels is a strong target. 🎯

Although this benchmark varies by industry and audience, it serves as a good general guideline.

🚨 If your revenue from these channels is significantly below this threshold, it may indicate issues with your email content, frequency, audience segmentation, or overall engagement strategies. 

Here’s what you CAN do:
– Segment Your Audience: Make sure you’re sending messages to the right people at the right time.
– Optimize Your Content: Make your emails and SMS appealing and relevant.
– Keep Improving: Always look for ways to do better.

👉 Tools like Klaviyo can show how your emails and SMS are performing and provide insights into areas for enhancement.

Understanding and working towards the 30% revenue benchmark from Email and SMS not only helps in setting realistic goals but also in optimizing marketing strategies for better customer engagement, retention, and profitability for your business.  

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