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The Challengers Playbook: Brett Hannath on Leading Intel’s Marketing in Transformational Times [Video]

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AI Marketing

A Content Disrupted podcast with Brett Hannath, Chief Marketing Officer at Intel

Access this and more Content Disrupted episodes on Apple Podcasts or Spotify.

Join us for a fascinating conversation with Brett Hannath as he discusses Intel’s transformative marketing journey and how AI innovation drives growth and strategic differentiation. Brett Hannath, Chief Marketing Officer at Intel, shares his career journey, from developer to Intel’s marketing leader, and offers insights on navigating complex market dynamics, fostering collaboration, and building effective marketing strategies. He explores Intel’s efforts to create an AI ecosystem that delivers real-world value, counter AI hype, and empowers agile marketing teams to stay ahead of the competition.

Episode Highlights:

  • [01:27] Brett’s Career Journey to CMO at Intel – Brett shares the unconventional path that led him to his current role as Chief Marketing Officer at Intel, …
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