Osmo Introduces AI-Powered Scent Sensors for Authentication [Video]

NEW YORK, Nov. 25, 2024 /PRNewswire/ — Osmo, the digital olfaction company, is rethinking how to identify what’s real. Today, Osmo launched AI-powered scent sensors, built to authenticate products in ways barcode and RFID (radio frequency identification) tags never could.

[Watch Osmo’s scent sensor in action here.]

Counterfeiting costs retailers and consumers billions of dollars each year. Osmo’s sensors work differently than existing authentication technology: they read the unique scent signatures of authentic products, using AI to identify counterfeits with precision and speed. These sensors aren’t just a tool—they’re a new way to protect trust at scale.

Osmo’s approach pairs advanced chemical sensors with AI. By training on massive datasets, these sensors recognize subtle scent patterns, ignore background scents, and deliver clear yes-or-no answers in the field. Embedding these sensors in a retailer’s supply chains makes authentication …