Google’s iPhone app will now insert search links on webpages – here’s how it works [Video]

You stumble across a word, term, or phrase on a webpage and want to know more about it. But there’s no information describing it on the page itself. How do you learn more about the word?

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Seemingly new, at least to Google’s iPhone app, and also available in the Android version, is a feature that highlights specific words or phrases on a page, as spotted by Search Engine Roundtable. Clicking the highlighted words then provides details on the item.

Described on a Google support page, the feature (initially known as Page Annotation) pulls up interesting and relevant information from Google’s Knowledge Graph, which compiles factual data from public entities, website owners, and other sources. Clicking the item overlays the app tray on top of the current page, presenting you with a screen with different details.

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