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Furious parents brand 5-a-go ‘Grinch Christmas Adventure’ ride ‘the new Wonka experience’ that’s plastered with cheap decorations and is all over in one minute [Video]

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Interactive and Immersive Marketing

A new Grinch-themed ride at Glasgow‘s WinterFest Christmas market has been slammed as a ‘rip off’ by angry parents. 

The low-budget attraction has been described as ‘the new Willy Wonka Experience’ – after the disastrous ‘immersive’ Charlie and the Chocolate Factory event, also in Glasgow, that was subject to international mockery back in February.

The new minute-long ‘The Grinch Christmas Adventure’ ride costs £5 per person and went viral earlier this week, after one mum’s TikTok of the ride garnered nearly 10,000 views. 

Children sit in what Glasgow Live reported looked to be an old ghost train carriage and are slowly carried down sparsely-decorated corridor, full of flashing Christmas lights, with what appears to be a Grinch t-shirt dangling randomly from the ceiling – leading one parent dubbed the attraction “a cart to take you round and show you the Grinch section of Primark.” 

The ride then heads back outside for another 15 seconds, before heading up …

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