SOCi Welcomes Alistair Jessiman to Advisory Board, Strengthening Strategic Leadership in Financial Services | PR Newswire [Video]

 Former Executive to Bring Expertise to SOCi’s Strategic Expansion into Financial Services

, /PRNewswire/ — SOCi, Inc., the CoMarketing Cloud for multi-location enterprises, announces the appointment of Alistair Jessiman, NACD.DC, CFA, to its Industry Advisory Board. A seasoned leader with deep expertise in financial services and transformative experiences at PNC, Jessiman brings strategic insight to SOCi’s mission of empowering brands to optimize local search visibility and customer engagement.

“SOCi’s platform enables brands to make that critical first impression and build lasting local trust, and I see them as an essential partner for financial service firms looking to elevate local brand discovery,” said Jessiman. “SOCi’s approach is not just about technology, but about true partnership with clients across business functions, especially in the financial sector, where decision-making often involves multiple stakeholders.”

In his role as an advisor, Jessiman will lend his industry knowledge to guide SOCi’s further expansion into financial services, where local discovery and brand …