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Redefining Customer Engagement in the AI Era: Insights from Kris Rudeegraap [Video]

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AI Marketing

A Content Disrupted podcast with Kris Rudeegraap, co-founder and co-CEO of Sendoso

Access this and more Content Disrupted episodes on Apple Podcasts or Spotify.

Join us for a fascinating conversation with Kris Rudeegraap as he shares how businesses can deepen customer connections using personalized strategies, hybrid work solutions, and AI innovation. From the challenges of scaling direct mail to the role of corporate gifting in accelerating deals, Kris Rudeegraap, co-founder and co-CEO of Sendoso, provides unique insights into creating impactful customer engagement strategies.

Episode Highlights:

  • [00:01:03] Kris’s Journey: From Sales to Founding Sendoso – Kris shares how his frustration with spammy, impersonal sales outreach inspired him to rethink customer engagement. As a sales rep, he began manually sending handwritten notes and personalized gifts, like dog toys for clients who mentioned pets on calls. These small but thoughtful gestures had a significant impact but were time-consuming. This inspired the …
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