IT Channel Outlook: AI Opportunities, Cybersecurity, and Profitability | CompTIA Volley Podcast [Video]

In this episode of the CompTIA Volley Podcast, hosts Carolyn April and Seth Robinson from CompTIA’s research team dive into the 2024 IT Channel Outlook. They discuss key trends shaping the IT channel, including AI opportunities, cybersecurity focus, and strategies for revenue growth and profitability. Learn how IT channel firms are navigating new customer segments, subscription models, and internal efficiencies to stay competitive in the evolving tech landscape.
Carolyn and Seth also explore the challenges of shrinking profit margins, the hype versus reality of AI use cases, and the importance of consultative selling and technical upskilling. Whether you’re an MSP, IT professional, or business technology leader, this episode is packed with insights to help you thrive in 2024.