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Very demure, Texas: 2024s most-searched words, phrases statewide [Video]

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AI Behavioral Targeting

It can be very mindful of Texans to Google search the definition of a word or explanation of a trend.

As 2024 comes to a close, here are the most searched slang words and phrases in Texas, according to Google Trends and other data analysis websites.

1. Demure: reserved, modest and shy in manner or appearance.

The trend came from TikTok user Jools Lebron for making a series of viral videos using the phrase “very demure.” The word was named Dictionary.com’s 2024 word of the year.

2. Hawk tuah: imitative of a spitting sound.

The catchphrase originates from a viral street interview conducted in June 2024 with Haliey Welch.

3. Angel numbers: a number sequence that contains a repeated number series.

444 and 222 were the most searched in Texas.

4. DEI: diversity, equity and inclusion.

An acronym used to describe policies and programs that promote the representation and participation of different individual groups.

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