7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads

Movie dialogue getting more violent, study finds [Video]

Categories
AI Behavioral Targeting

A new study shows that movies have more violence in them than ever — or at least, movie characters are more interested in talking about it.

Published as a research letter in JAMA Pediatrics Monday, the study applied machine learning to a trove of 166,534 transcripts of films, charting how often words like “murder” or “kill” appear in spoken dialogue across five decades of cinema.

The result: Across all genres, researchers say so-called “murderous verbs” have become more common, in a trend that may reflect a rising interest, or perhaps a fading squeamishness, to on-screen violence.

“References to killing and murder in movie dialogue not only occur far more frequently than in real life but are also increasing over time,” said lead author Babak Fotouhi in a release announcing the study results.

“This is …

How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
12 Steps to Create Videos