As the generative artificial intelligence paradigm takes shape, companies are focusing on finding value areas in realms such as process optimization, automation and enhanced service delivery. Efficiency translates to improved business performance, and organizations turn to software-as-a-service platforms, such as Celonis SE, for process intelligence.
How is the company evolving to serve new process intelligence use cases?
“You probably have heard all the buzz about gen AI and agentic technology but have not heard that if you can’t map your processes before you build the agents, you are potentially putting the cart before the horse,” said Rob Strechay, managing director and lead analyst at theCUBE Research. “At Celonis’ Celosphere, I expect details that connect the reality of a company’s processes with gen AI for companies to realize return-on-AI-investment finally. This is critical for organizations, as we see in the data from our partner ETR.ai survey, which states 56% of organizations expect …