Adobe Firefly Turns Text or Images Into Realistic AI-Generated Video

Adobe previewed its generative video tools earlier this year, but details were relatively scarce. Today, Adobe shared much more information, including actual videos created in its Adobe Firefly Video Model.

Adobe says its Adobe Firefly Video Model is designed to “empower film editors and video professionals” with a wide variety of tools to inspire creative vision, fill gaps in a video’s editing timeline, or add new elements to existing clips.

“The Firefly Video Model will extend Adobe’s family of generative AI models, which already includes an Image Model, Vector Model and Design Model, making Firefly the most comprehensive model offering for creative teams,” says Adobe. “To date, Adobe Firefly has been used to generate over 12 billion images globally.”

Arriving to the public in beta form later this year, new Firefly-powered Text to Video and Image to Video capabilities will come to Adobe Firefly on the web, and some AI features will be implemented natively …