Advertising Champions with Jordan Eakin and David Sloan of Open Your Eyes Sheeple [Video]

On Advertising Champions, our host, Tony Stanol, interviews bright and engaging members of the digital advertising and media community. On this segment, Tony speaks with Jordan Eakin and David Sloan of Open Your Eyes Sheeple.

“Sleakin” may be a reality that is at first hard to accept, but this is in fact a phenomenon you can interact with directly. If you seek creative output, including anything from Super Bowl campaigns to pitch work to managing day-to-day relationships with actual human clients, you can learn the secrets of harnessing this creative phenomenon… if you’re willing to open your eyes.

How do you define success?

Two metrics define success, and both have to be met — a.) The client and the agency need to see the needle move, and b.) the work is talk-worthy.

How did you get started in your field or work?

Jordan: A brief stint in architecture school, then shifted into graphic design/advertising. Immediately went to the VCU …