Anvara Launches Real World Ad Marketplace for Brands & Agencies [Video]

Anvara is the easiest way to buy sports and events sponsorships, experiential brand activations, and premium out of home marketing.

NEW YORK, Nov. 21, 2024 /PRNewswire/ — Anvara has launched an advertising marketplace for marketers to buy and measure premium real world ad spaces. It’s like Airbnb for cool ads: you can buy a Yankee Stadium sponsorship, Coachella brand activation, or even take over college campus coffee shops—all within a few clicks.

The world’s most prominent brands have already signed up. “We’ve been blown away by the demand from Delta, Apple, GEICO, and tons of others already,” said co-founder Andrei Stenmark. “It validates exactly what we’ve been doing in the pre-launch phase.”

As digital ROI continues to decline, marketers have turned to real world experiences to make a bigger impact. Mediums like experiential marketing, sports sponsorships, events, and out-of-home (OOH) are making up more …