Audience Targeting and Segmentation [Video]

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes.

How do you approach audience segmentation and targeting in digital marketing campaigns?

Today we sit with Dave Armstrong, Director of Paid Marketing at Jump 450. Dave breaks down the different options of targeting and segmentation available on Facebook but more importantly, the way that savvy marketers are using ad creative to target their audiences for them.