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Bedrock is bringing a Cosm venue to Downtown Detroit [Video]

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Interactive and Immersive Marketing

DETROIT (WWJ) — A whole new, futuristic way to watch sports is coming to Detroit.

Bedrock officials on Friday announced that Cosm, an immersive technology, media and entertainment company that has been turning heads this year, will bring its Shared Reality live sports and entertainment concept to Cadillac Square in Downtown Detroit.

Videos of Cosm’s two venues in Dallas and Los Angeles have been going viral this fall, showing fans taking in various games as if they’re sitting in the front row, including when Michigan hosted Texas at the Big House back in September.

Dan Gilbert, chairman and founder of Bedrock, called the concept “the future of sports and entertainment.”

With a 26.6-meter 12K+ LED dome and Shared Reality technology — which merges the virtual and physical worlds with state-of-the-art visuals and the energy of the crowd — the Cosm Detroit venue will feature an “evolving slate of sports and entertainment programming through official partnerships with …

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