LEXINGTON, Ky. — Big Blue Madness will look a bit different this year, and not just because of the two new head coaches leading the charge.
The University of Kentucky has partnered with ASB Glassfloor, making the Cats the first collegiate program to bring the interactive and immersive experience to its fans. The high-tech court will be in action for this year’s edition of Big Blue Madness, slated for October 11 inside Rupp Arena.
The court, which was designed to enhance player performance and provide fans with a more immersive experience, has previously been used during 2024 NBA All-Star Weekend in Indianapolis, the 2024 Basketball Champions League Final and at the 2023 FIBA U19 Women’s Basketball World Cup.
“This is something that’s never been seen in college basketball before,” Pope said. “Big Blue Madness is one of the great spectacles in all of sports. We are so excited for Kentucky Basketball to be the first college program to partner with …