Blackbird PLC (AIM:BIRD) CEO Ian McDonough speaks with Proactive’s Stephen Gunnion about the significant milestone achieved by the company’s elevate.io platform. McDonough revealed that the platform has surpassed 10,000 verified users just three weeks after launching a global marketing campaign. He explained that this milestone helps Blackbird gain insights into user interaction and platform stability, reinforcing their confidence in the product’s capabilities.
“We’ve really learned how the proposition is landing and how users are starting to interact with the platform, which is invaluable,” McDonough said. He highlighted that the platform’s success, tested at the highest levels of world sports and news, has confirmed its reliability and scalability.
Moving forward, McDonough shared plans to continue expanding into new markets, deepening research into user behaviour, and experimenting with features and marketing strategies to optimise the platform’s growth.
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