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Interactive and Immersive Marketing

CMG promises hi-tech spectacle for its global audience [Video]

Every Mid-Autumn Festival, China Media Group produces a cultural variety show to celebrate this beloved holiday. To bring the grand gala to life, the tech team has been employing state-of-the-art technology to ensure a truly immersive audio-visual experience for the audience. Earlier, Lyne Lin spoke with the show’s production team to uncover what to expect from this year’s celebrations.

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