LONDON, United Kingdom –
Two companies have cut ties with Conor McGregor after a civil court jury in Ireland ruled last week that he must pay nearly 250,000 Euros (US$257,000) to a woman who accused the mixed martial arts fighter of raping her.
Proximo Spirits, the owner of Irish whiskey brand Proper No. 12, will no longer feature McGregor’s name or image on the drink.
“Going forward, we do not plan to use Mr. McGregor’s name and likeness in the marketing of the brand,” the company told the Irish Independent newspaper.
Video game developer IO Interactive also ended its collaboration with McGregor, who had played the role of a fighter in the game “Hitman.”
“In light of the recent court ruling regarding Conor McGregor, IO Interactive has made the decision to cease its collaboration with the athlete, effective …