7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads

Controversy Erupts over Swiss Churchs AI Jesus Social Experiment [Video]

Categories
AI Content Generation and Curation

A Church in Switzerland recently installed an artificial intelligence (AI) of Jesus Christ in the confessional booth. The AI, known as “Deus in machina,” was installed at Peter’s Chapel, a Catholic church in Lucerne, Switzerland, as part of a social experiment.

“We wanted to see and understand how people react to an AI Jesus. What would they talk with him about? Would there be interest in talking to him? We’re probably pioneers in this,” Marco Schmid, a theologian with Peter’s Chapel, told The Guardian.

According to Church Leaders, the project launched in April in collaboration with a local university research lab, which was studying artificial and augmented reality experiences.

Following a discussion on a confession booth, the church settled on having an AI Jesus on the other side of the lattice window. The installation was made to speak 100 different days and was made available 24 hours a day. During a period …

The Implications of AI in Digital Marketing
The Implications of AI in Digital Marketing
12 Steps to Create Videos