Democrat-supporting groups spent $178 million in the past 20 days, 73 percent more than their Republican-supporting rivals, who spent $103 million over the same period, according to data compiled by AdImpact.
However, AdImpact, which monitors political advertising, also said Republican presidential hopeful Donald Trump “holds the advantage” over his Democratic opponent, Vice President Kamala Harris, when it comes to advertising reservations in key battleground states.
Polling suggests the 2024 presidential election remains tight between the two candidates, with an analysis of recent surveys by the polling aggregator 538 giving Harris a 2.4-point lead—with 48.5 percent of the vote against Trump’s 46.1 percent. Earlier this week, a study published by the polling website 338Canada gave Trump a 51 percent chance of winning in November, up from 47 percent a week ago.
AdImpact shared the figures for the past 20 days on X, formerly Twitter, on Thursday. The company wrote: “#Election2024: While Donald Trump holds the advantage over Kamala Harris in …