DPC fines LinkedIn 310m for data processing failings [Video]

The Data Protection Commission (DPC) has fined LinkedIn Ireland €310m for failings in the processing of users’ personal data for the purposes of behavioural analysis and targeted advertising.

DPC launched an inquiry into LinkedIn Ireland Unlimited Company’s processing of user data in August 2018 following a complaint made to the French Data Protection Authority.

The Commissioners for Data Protection Dr Des Hogan and Dale Sunderland notified LinkedIn of concerns for the lawfulness, fairness and transparency of the data processing on Tuesday (22 October).

In addition to paying the administrative fines, LinkedIn must bring its processing into compliance.

“Today the Irish Data Protection Commission (DPC) reached a final decision on claims from 2018 about some of our digital advertising efforts in the EU,” a LinkedIn spokesperson said.

“While we believe we have been in compliance with the General Data Protection Regulation (GDPR), we are working to ensure our ad practices meet this decision by the DPC’s deadline,”

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