From AI to E-commerce: What’s Shaping the Future of Marketing? [Video]

Join us for an insightful conversation with Prof. Venkatesh “Venky” Shankar, the Harold M. Brierley Endowed Professor at SMU Cox and a thought leader in marketing innovation and customer engagement. Prof. Shankar dives into the transformative trends in marketing, from the impact of AI and emerging technologies to the evolution of retail and e-commerce. Drawing from his vast experience across countries, he shares unique perspectives on the global marketing landscape and offers valuable advice for businesses navigating international challenges. Plus, hear his special message for the Great Lakes community on the institute’s 20th anniversary!

Read more about Prof. Shankar’s work –
https://venkyshankar.com/about-me/

LinkedIn – https://www.linkedin.com/in/venkyshankar/

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