From BMW to Your Business: How to Apply Neuromarketing Without the Big Budget [Video]

#short #podcast #marketing #neuromarketing #brand

👉 Watch the full podcast episode here: https://youtu.be/rTm3xUsFSX4

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🎤 Your host, Alex Shevelenko, talks with the Keynote Speaker, Author, and Friction Hunter, Roger Dooley. Roger discusses how understanding the brain can enhance marketing strategies and improve customer and employee experiences. Roger emphasizes the importance of reducing friction in user interactions, citing examples from various industries. He explores how trust, transparency, and intuitive design can foster better customer relationships and employee engagement. Roger highlights the significance of leveraging behavioral science principles, motion in user interfaces, and continuous feedback to create memorable and effective experiences.

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