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“Genius Marketer” – BLACKPINK’s Jennie Is Calling All Pretty Girls [Video]

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Video Analysis for Marketing Insights

BLACKPINK‘s Jennie is receiving praise for her clever marketing tactics!

BLACKPINK’s Jennie | @jennierubyjane/Instagram

She just teased her solo comeback in a new video clip where she tapes a tear-off ad to the wall with the phrase “calling all pretty girls.” Her website “jenn.ie” is printed on the tabs.

This catchphrase immediately caught the attention of fellow BLACKPINK member Jisoo who had no qualms responding to the call for pretty girls with a raised hand emoji.

Many fandoms had the same idea, and quickly got to work inserting their celebrity of choice into the “pretty girl” narrative.

DANIELLE PICKED UP THE PHONE https://t.co/nQ4WpHLgbs pic.twitter.com/9zjEs3Z2dK

— danielle (@danirated) September 25, 2024

🚨 IVE PICKED UP THE PHONE ‼️ https://t.co/V1trfLMf54 pic.twitter.com/AsvCWMwWow

— RU (@flwrvdo) September 25, 2024

🚨 KARINA PICKED UP THE PHONE https://t.co/tUWPiVEAMb pic.twitter.com/KNWnIwQcgJ

— 𝑗𝑢𝑙𝑖𝑒𝑏𝑙𝑢𝑢 ✨ (@thekarinabluu) September 25, 2024

Not only did fans of K-Pop artists try out the trend, fans …

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