A BBC Gladiators star could land himself in hot water for his promotion of a US supplement brand, which has been criticised for its ‘deceptive marketing’ practices.
TV’s Gladiators star Matty Campbell, who is better known as his TV alter ago Bionic, has previously promoted US firm Ghost with pictures of him posing with supplements and products on his social media.
However it could be a tricky collaboration for the star, as the brand is known for its range of protein powders and performance focused supplements – all of which could be deemed harmful to children.
With Gladiators such a family favourite show, Campbell has a younger fanbase who could be influenced …