New next-gen image recognition technology for Retail & CPG will be showcased at NRF 2025
, /PRNewswire/ — FORM, the leading provider of AI-powered field execution software, has teamed with Google to add new augmented reality (AR) features to its award-winning market execution app, GoSpotCheck. With the addition of AR, retail execution teams can use Google devices to instantly capture SKU-level shelf data by pointing their mobile camera at the shelf—so they can report, analyze, and act more quickly and efficiently than ever before.
GoSpotCheck’s image recognition app allows teams to automatically collect critical in-store data, including share of shelf, out-of-stocks, pricing, and planogram compliance, all from photos of products displayed on store shelves. With ARCore and Google Cloud’s Vertex AI platform, teams will now receive a real-time digital twin of the shelf on their device without relying on the cloud for processing or tagging. With this analysis, retail execution teams gain the …