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Historical Journey Through Its Evolution [Video]

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Image Recognition in Marketing

Intel Logo Design: A Historical Journey Through Its Evolution

Intel’s visual identity has been a cornerstone of tech branding for over five decades, and you’re about to discover why it matters to your understanding of brand evolution. 

When you look at the transformation from the iconic ‘dropped e’ design of 1968 to today’s minimalist emblem, you’ll see how Intel has masterfully adapted its brand to reflect changing times. 

As someone who’s worked with countless tech brands at Inkbot Design, I believe Intel’s strategic logo evolution represents one of the most successful examples of maintaining brand recognition while modernising. 

Through this journey, you’ll understand how a simple mark has helped position Intel as one of the world’s most trusted technology leaders.

The Birth of Intel’s Visual Identity

The 1968 Original Design

On a mission to establish their brand identity, Intel’s founders launched their first logo in 1968 with a distinctive ‘dropped E’ design. 

You might notice how this unique element symbolised the company’s commitment to thinking differently. 

The design …

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