The Implications of AI in Digital Marketing
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How to overcome structural barriers to digital transformation [Video]

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AI Behavioral Targeting

The report combines insights from global CTOs on this latest era of digital transformation and recommendations for navigating the shift to an AI-powered enterprise

ZURICH, Sept. 10, 2024 /PRNewswire/ — In recent years, digital transformation has become an indispensable priority for the C-suite, with many CTOs recognizing that digitalization is an ever-evolving concept; unlike earlier phases that focused on process automation, a majority of CTOs now see “catalyzing business growth” as a top benefit. However, according to a major study published today by global digital engineering company and Smart Industry leader, Akkodis, CTOs report numerous challenges and acknowledge that there is still much progress to be made. There are still many uncertainties surrounding the introduction of AI technologies and there is also a discrepancy between the CTOs’ concepts and the corporate reality.

What CTOs Think: Navigating the Path to the AI Enterprise
What CTOs Think

“What CTOs Think: Navigating the Path to the AI …

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