How to Take Your Travel Content on a Better Trip [Video]

Editor’s note: In case you missed this post last year, we’re bringing it back and adding some fresh content, too.

I’ve heard there are people who believe that “getting there is half the fun.” But to me, everything that happens between my decision to leave my house and my lying on a beach chair with a fruity drink in my hand is just stress-inducing static and delayed gratification.

To reduce the friction I’m likely to experience when I embark on a trip, I rely on the advice and assistance that travel experts provide online. And, judging from the sheer number of content creators who operate in this space, I’m not the only one.

With so many touchpoints to engage with, so many ways to facilitate and enhance the customer’s journey, and so many pain points your business can help them overcome, content marketing in the travel and hospitality field offers …